Cashrewards names new CEO

Australia’s leading cashback platform, Cashrewards, today announced former Flybuys and Coles senior executive, Anthony Seymour-Walsh as its new Chief Executive Officer.

Cashrewards shoppers are your brand’s new superpower

At Cashrewards, we make it our business to understand Australian shoppers, so we can engage them and connect them with the brands, products and services that will solve their everyday problems and satisfy their retail wants.

The case of the high value member

At Cashrewards, we spend a lot of time doing what we can to help our members better understand who we are. However, equally important is doing what we can to better understand them.

Here’s how Cashrewards helps solve the ‘creativity vs performance’ marketing debate

As the new year approaches, every marketing manager is going to have to answer the same two questions - ‘How much will I invest in creative marketing efforts that build the brand over the long-term?’ and ‘How much will I put towards short-term performance initiatives?’. Wherever your brand lands on this debate, Cashrewards provides its merchants with a solution that helps build long-term brand growth and drives immediate results.

Hear Yay, Hear Yay! 2022 Was a Year To Celebrate!

As 2022 comes to a close, we wanted to take a moment to say thank you for your continued support, trust and partnership. 2022 was a year full of yay, and we are so thrilled you were with us on that journey. It simply wouldn’t have been the year it was without you.

Reimagining brand loyalty in a digital age

Cashrewards had the benefit of leading a panel of marketing professionals at the 2022 Digital Retail Summit in Victoria, an event that brought together some of Australia’s most successful digital retailer marketers and decision makers.

Billion-dollar brands reveal why they turn to Cashrewards

Big names. Big results. A recent study shows how Cashrewards can drive incrementality for some of Australia’s - and the world’s - biggest brands.

Cashrewards wins big at the Rakuten Advertising Golden Link Awards 2022

We are thrilled to announce we won Advertiser's Choice Award - Publisher of the Year, Manager of the Year (Publisher) and were highly commended for Campaign of the Year at Rakuten Advertising's APAC Golden Link Awards 2022.

The retail landscape has changed. Has your marketing approach?

The marketing tactics that worked yesterday won’t help you succeed tomorrow. Discover what’s changed - and how Cashrewards can help you adapt. well.

Creating a connected workforce in 2022

Sophie Stickland, Cashrewards' Head of Client Services, spoke at the 2022 Retail Leaders Forum in Melbourne about consolidating a connected and augmented workforce by focusing on flexible working, creating purpose and hiring well.

Adapting to Change with Confidence: tips from CEO Bernard Wilson

During the 2022 Retail Leaders Forum, Cashrewards CEO Bernard Wilson spoke about the growth upon growth in e-commerce, the challenges facing marketers and the continuing rising importance of customer loyalty.

Creating a successful data and analytics culture: tips from CEO and MD Bernard Wilson

Cashrewards' CEO Bernard Wilson spoke at CDAO Sydney and shared insights on creating a healthy organisational culture around the data and analytics function.